Let There Be Light… Prices

January 05, 2012  •  Leave a Comment
I suppose this has been a long time coming: I’m officially instituting a fee for the use of my studio lighting for the reception dance footage. Why? Well, for one basic reason. I’m tired of complaints from wedding guests and/or DJs who must be so embarrassed of their dance moves to the point where they won’t dance in anything except total cave darkness. This is an ongoing problem I’ve never understood and while it’s not a constant issue that occurs at every wedding, it happens often enough that I am forced to do something about it.
 
The first time anyone complained about my use of studio lighting on the dance floor, it was the single worst wedding DJ I’ve ever worked with. He insisted that people weren’t dancing because of the lights. The real problem was that he didn’t understand that the event was a wedding and not a techno club in South Beach, Florida where people were popping ecstasy and dry-humping each other (although I have been to weddings where that’s happened).
Bottom line: The quality of a wedding party and the amount of dancing that goes on has absolutely nothing to do with lights or even with the music being played — it has everything to do with the people who show up. People who come to have a good time are going to dance to anything they like dancing to. How bright or dim the dance floor is will have no effect on that. I know this to be true because I’ve shot over 200 weddings in five years. I’ve seen dance floors packed with people in the middle of the day with no booze being served; I’ve seen empty dance floors in alcohol-soaked banquet halls with nothing on but colored lights and Michael Jackson.
 
So if you want your video to look its absolute best, the Studio Lighting Package is $100, and it means the difference between a camera spotlight in your face and your wedding video looking like a movie. It also means the difference between me carting around 100 pounds of gear versus only 50.

 

DJs don’t need darkness to play music. People don’t need darkness to dance. But good video does need light.


The Haywire Effect: Star Trek V

December 26, 2011  •  Leave a Comment

It’s finally here. After nearly a year of having to wait, watch me take on one of the most reviled sequels in sci-fi history: Star Trek V – The Final Frontier.


Warning: Adult language

Patience is a Virtue

December 13, 2011  •  Leave a Comment
Over the last year I’ve been frantically trying to keep up with a hellish production schedule. Just weddings get to be arduous enough so that trying to even conceive of shooting and editing a Haywire Effect episode seems like a vacation. On top of that, I have a jewelry store I’m under contract to produce viral ads for. We all wanted that contract to be long since fulfilled, but due to production problems, actors dropping out for various reasons, and an overall lack of time, it never happened.
Turns out that some things are worth waiting for. Thanks to a helpful response to a Facebook post, I was re-introduced to a young bridesmaid I met at a wedding last year: Enter Erin Foley. A young actress with experience in theater and aspirations to transcend into the film world, she saw the opportunity as a welcome transition. We began a collaboration on the commercial from the ground up: Everything from the core idea to the shooting script was a combination of all our ideas.
 
Overall, this was a phenomenal experience. Not only is Erin a joy to work with, but the commercial turned out better than all my previous attempts. I hope you like it.


The Importance of Picking Music

December 02, 2011  •  Leave a Comment
Every time I commission a full wedding edit package — you know the kind that include the wicked sweet montages I like to post for my demo materials — I make sure I stress importance on the idea that the couple who hired me picks a list of 10 songs for their video. I’d rather have too many than not enough. Usually there will be a couple of stragglers left behind. But every once in a while, there will come a couple who says, “We trust you. You go ahead and pick.” Believe it or not, this has happened many times, and it’s always worked out okay. However, it opens me up to vulnerability in a way: Taste in music is ultimately subjective. I believe that some music is just crap no matter which way you spin it — sorry, Beliebers — but for the other 99% of it, there’s a grey area that always makes me nervous when it comes to picking music for a couple’s wedding video.
 
Today, that grey area turned a shade darker. As a taste-tester for a video still in post-production, I sent out a dance montage I spent over six hours editing just a couple nights ago. I think it turned out amazingly well. The couple, however, didn’t like the song. So now I will have to recut this entire sequence. Six hours of work is down the toilet. But refer to the headline: There’s a reason I ask for ten songs from every couple and this is it. This is the kind of thing I want to avoid happening; the kind of situation that could have resulted in some unhappiness on both sides. If they had caught me after the video was finished, I would have refused to recut the sequence without extra pay because there is actually a clause in my contract which says I retain the right to final cut on every video — especially in the event a couple doesn’t pick enough music, which was the case here, leaving me to pick some songs to fill the gaps.
 
I’m not pointing any fingers or name-calling. Merely I’m putting this out there as a cautionary tale to any couples who, if their tastes in music are somewhat eclectic, may want to make sure that list of ten songs is a bit overstuffed. As it stands, this little bit of Lightcraft history will remain online, but will be excised from the final video, much to my own dismay.


Happy Thanksgiving!

November 24, 2011  •  Leave a Comment

Thanksgiving is one of the most special times of year for me. Partly because of spending time with my family. Partly because it kicks off the holiday season and I love Christmas lights! And partly because, usually, it marks the official end of the wedding season haha! Don’t get me wrong: I love my job, and I love providing wedding films for people that they cherish and watch over and over again. But it gets tiring, constantly shooting and editing these things, so I look forward to a time of year when I can take a break from it, then approach it with fresh eyes in the spring.

 
Coming up soon will be the long-awaited Haywire Effect episode of Star Trek V, the Haywire Effect Christmas Special, and new videos for Second Class Citizen and its new comedic sideshow, Redonkulous.
 
Happy Turkey Day! To celebrate it officially, a clip from one of my favorite shows. Unfortunately, YouTube won’t allow me to embed the file, but here’s the link: http://www.youtube.com/watch?v=m7etGJjV77E
Archive
January February (1) March April (1) May (1) June (1) July (2) August (1) September October November December
January February March April May June July August September October November December
January February March April May June July August September October November December
January February March April May June July August September October November December
January February March April May June July August September October November December
January February March April May June July August September October November December
January February March April May June July August September October November December
January February March April May June July August September October November December
January February March April May June July August September October November December
January February March April May June July August September October November December